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 <title>Can we economize on market segmentation?</title>
 <link>http://www.progressiveroundtable.org/node/224</link>
 <description>To what degree might it be possible to use characterizations of market segments that were intended for commercial/product purposes for reaching and moving a given audience toward a more progressive position over time?  

As a corollary, to what degree might it be possible to use characterizations of market segments that were intended for get out the vote efforts for reaching and moving a given audience toward a more progressive position over time?  

I ask, because segmentation research is expensive, and we may be able to economize if we can build upon what&#039;s already been done.</description>
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 <pubDate>Wed, 15 Feb 2006 19:06:01 -0500</pubDate>
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